

e2b supporting TRIP Drinks through growth
TRIP has grown into the UK’s leading CBD brand. It boasts an amazing range of products in a variety of tasteful flavours which help you unwind into your best self.
The brand was launched in 2019 after the founders, Liv and Dan, started using CBD oils in their everyday lives. Although they loved the results, they hated the taste, which pushed them to launch TRIP.
Supporting TRIP from the start
e2b worked alongside TRIP Drinks right from its inception and has helped it grow into a leading premium CBD brand. Here’s a timeline of the journey we’ve been on together:
- 2018 – TRIP partnered with e2b as its DTC and asset management provider
- 2019 – e2b provided flexible 3PL support to TRIP to help it be agile and reactive
- 2020 – e2b helped in the evolution of TRIP’s ecommerce product offering
- 2020 – Kitting services were provided to help create ecommerce post-ready SKUs
- 2021 – TRIP’s volume began to grow, along growth in DTC, grocery and wholesale
- 2021 – e2b provides asset management, POS and merchandising fulfilment services
TRIP’s volumes skyrocket!
As the partnership continued to blossom, the growth of TRIP has continued to accelerate. By the end of 2022, e2b had fulfilled hundreds of thousands of orders for TRIP as the DTC channel volume almost doubled month on month throughout the year – with an overall pick accuracy of 99.6 per cent.
In November 2022, e2b helped TRIP deliver record volumes with Black Friday playing a huge part in this. We helped dispatch more than 400,000 units in November alone.
By 2023, TRIP had seen 522 per cent year-to-date growth, controlling 88 per cent of the CBD drink market. We remained as agile and flexible partners to support growth with consistent performance and flexible fulfilment.
Use e2b for your fulfilment needs
If you need support with your food and beverage fulfilment, or fulfilment solutions for another sector, then get in touch and one of our experienced specialists will be able to help.

What happened during your peak season?
As we head towards the middle off 2026, and for most ecommerce businesses the planning period before the busiest shopping period of the year, we want to know what happened […]

AI tools and platforms for fulfilment teams
The UK is home to one of the most advanced ecommerce markets in the world, with more than a quarter – 28.1% – of retail sales made online, and sales […]